Doors that take years to open, opened in days.
The NFL alumni network is one of the most underused assets in professional sports — and one of the most expensive to enter cold. I sit in the middle of it. For the right partner, the platform expresses through this network as introductions, advisory, and partner-channel work for businesses serving athletes, families, and the rooms around them.
Second-act advisory for the network I came up in.
If you're an active or former pro athlete navigating the transition — endorsement decisions, business equity, the first board seat, the first real operator role — the door is open. I take a small handful of advisory relationships at any given time. The work is honest: what I'd tell my brother.
For NFL alumni considering benefits, group health, or healthcare-and-wellness offerings for their own businesses, the vertical pages will get you most of the way there before we even talk.
An asset I bring to the table — not a service I sell off it.
Who this is for
- Wellness, healthcare, and financial-services brands serving athletes, families, or the people around them.
- Benefits and insurance partners seeking presence inside player associations, alumni foundations, and the events the network actually attends.
- Athlete-economy startups and operator tools that would help the people in my network — and need a credible voice to land.
How the platform amplifies brand reach
Introductions.
Targeted introductions inside my network when I believe in the product. No volume game — every introduction has my name on it.
Advisory.
Positioning, channel design, and go-to-market thinking for products serving the athlete economy. I've sat in the audience for hundreds of these pitches.
Partner channels.
For benefits products and wellness offerings: how to get in front of player associations, alumni foundations, and the events the network actually attends.
Speaking integration.
If you sponsor an athlete-adjacent event or campaign and need a voice in the room, that's a fit conversation.
Not a roster. A relationship.
I don't sell access. That language gets used in this space and it's exactly wrong. The network is people I've played with, played against, sat with on boards and in green rooms, watched make and lose money, watched succeed and struggle in the second act.
The reason introductions work is because I won't make one I'd be embarrassed by. That's the standard. If your product would help my people, we're probably in business. If it wouldn't, no amount of fee makes that an introduction I'll send.